* Average Annual Household income: $83,900
* Average Age: 50.3
* 28.8% of members have family members under the age of 18 participating with the miniature horses
Youth Percentages: 
|
* Average Annual Household income: $83,900
* Average Age: 50.3
* 28.8% of members have family members under the age of 18 participating with the miniature horses |
Youth Percentages: |
 |
 |
65% of AMHA Members are female, 35% male.
74% of AMHA members have attended college.
*74.7% of AMHA Members live in country/rural areas
* The average investment in horses by each AMHA member is $39, 100.
* Each AMHA member/household owns an average of 16 horses.
* 51.2% of the AMHA membership.
* 66.4% of the members train their horses themselves,
* 79.9% of the members show their horses six or fewer months per year.
* The average AMHA member shows three horses per year.
* 94.8% of the members say the American Miniature Horse is not their primary income.
* 40% of the membership say miniature horses is a business.
* 59.9% of the membership say miniature horses are a hobby.
Breeding, Foaling and Sales:
* 95% of the AMHA members consider themselves breeders.
* 29% of the AMHA membership own mares that were bred to outside stallions.
* The average stud fee per AMHA member per mare was $715 with a 90% live foal guarantee.
* On average, each AMHA member/household has 4.67, or 5 foals per year.
* Foaling aids used: 39.7% closed circuit TV, 33.3% Milk Strip, 17% breeder alert, 15.9% 24-hr. help, 9.1% Foal alert, 14.8% Other.
*Average sales per member, per year, is 5 horses per year.
The combination of an increased demand for the American Miniature horse in the marketplace and the rapidly growing number of members has fueled the exploding popularity of the breed.
* In the last decade, the AMHA has had the second largest increase of all breeds in annual foal registrations, a 50% increase.
 |
* Annual transfers have increased by a whopping 37.64% in the last five years.
* For the last five years the AMHA membership has seen a steady annual increase, which represents a 45% increase in membership.
Return to Table of Contents- Tools To Market Your Miniature Horse
This AMHA Demographics Paper is also Available in pdf files (Dem1.pdf and Dem2.pdf and Dem3 .pdf)
American Miniature Horse Association
5601 S. Interstate 35 W
Alvarado, Texas 76009
817-783-5600
website: www.amha.com
